Creative ways to utilize digital signage at events

Digital signage is revolutionising just how events look and feel. From static, fixed content on posters, billboards and signs, event organisers are in possession of the energy to present information in dynamic, eye-catching ways, from silver screen video to scrolling ads.

To be able to update information in realtime and present content with techniques which truly engage the audience can transform the complete connection with attending an expo or even a conference.

Below are a few top tips for how to use digital signage to obtain maximum impact at your event:
Livestream

Big conferences often means lots of rushing around for visitors trying to make workshops and talks in numerous places on a limited schedule. Digital technology can take a few of the stress out of things – by streaming key events live on screens round the venue, people can bring it all in and never having to rush in one end of the website to the other. And when there is particular interest in one speaker or event, no one has to miss out because they can't get a seat.
Real-time updates

Trying to be sure changes in schedule or other important information is communicated to all or any visitors once a large event starts could be a nightmare for organisers. But with digital screens, information can be updated 24/7, so everyone can be kept current at the push of a button.
Interactive information

You can bet that the majority of delegates at your event can have a smartphone, so cut down on printing costs and paper waste by turning event programmes into a software visitors can download. Exactly the same information – event maps, schedules, exhibitor details, amenities – may be displayed on touchscreen ‘kiosks'around the venue. Visitors can search these to find exactly what they are searching for, to find exactly where a specific event is taking place, or to bring up exhibitor details from the symbol on the map.



For more details please visit digital event signage.